Xbox Game Pass: The Caretaker

Xbox Game Pass is a subscription service that gives members hundreds of games and exclusive benefits.

Instead of simply showcasing the games – as most gaming commercials do – we told the story from the perspective of a character no one had seen before: the caretaker who resets every game world between plays.

This global brand film follows Norman P. Chambers, a humble custodian of Xbox Game Pass, as he cleans, repairs, and prepares each world for another day of play. We follow him as he tidies up across spaceships, battlefields, stadiums, and zombie-infested villages.

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Film Craft - Production Design Styling/Art Direction (single)

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