Safer Sims

EE, the best network for families, has launched Safer SIMs - dedicated smartphone plans for under 18s, designed to support young people at different stages of their digital development.

The campaign launches ahead of the start of the new school year, when many families are weighing up if now is the right time for a child to get a phone, and is built on the insight that only 52% of parents feel they have the right tools and guidance to manage their child’s smartphone and social media usage.

Category

Film - TV 31 - 60secs (single)

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